The world is caught in a never-ending chase. Life and business seem only to get more complex, confusing and fast-paced. How can we regain our calm and clarity? How do we retain control and live purposeful lives when for so long doing business has been all about madly prioritising profit? In his best-selling book What’s Your Moonshot? John Sanei asked, How BIG is your thinking? Now, in Magnetiize, he asks, How CONSCIOUS is your thinking?

With his unique blend of psychology, business strategy and future studies, he reveals the new way. He asks us to look inwards first, to find authenticity and meaning. Then, in looking out, he explains how purpose-led business isn’t just the ethical choice; it is ultimately the rational choice for long-term sustainability in a world looking for conscious and ethical solutions.It’s time to Magnetiize!