This masterclass explores what it takes to become a compelling travel writer in a world saturated with snap-and-post tourism. We’ll unpack the pitfalls of the ‘Selfie Safari’ and why authentic travel matters. We turn to the fundamentals: that great writers are great readers and that true travel writing begins with being a real traveller. You’ll discover why becoming an expert elevates your voice, how specificity and attention to detail bring stories to life and why bravery and adventure remain essential tools of the trade. We’ll also tackle AI’s growing presence in the industry, the realities behind ‘freebie culture,’ and the art of storytelling that informs, entertains and leaves readers wanting more.

About the facilitator:

David Bristow is an award-winning travel and nature writer with more than 30 books to his name. A former editor of Getaway magazine, he holds a master’s in Environmental Sciences and has spent decades exploring African terrain. He now focuses on storytelling, environmental writing and his forthcoming memoir.